Clusters of small, white, bell-shaped flowers are set off by the neat, oval leaves in late spring. Fruit begins ripening here in Western Mass in early July. The fruit of this species is generally considered the best of the low-bush blueberries. Often develops colorful (especially reds) fall foliage. Spreads, by means of its root system, to form a solid cover. Very long-lived, and exceptionally effective at resisting invasion by other plants. An outstanding native for use as a productive, attractive, low-maintenance ground cover. Quite tolerant of dry conditions, but needs a steady moisture supply at least while the fruit is developing and ripening. For fruit production, two or more should be planted.