General Information: ‘Autumn Brilliance’ is a hybrid cross of two native North American Serviceberries: Allegheny Serviceberry (A. arborea) and Downy Serviceberry (A. laevis). Serviceberries are beloved specimen trees and are often found in pubic places for their ornamental value. Easy to grow, these small trees are sought after for their attractive spring flowers and late spring/early summer fruits. The name “Grandiflora” means “large-flowered.” Adding to their draw, ‘Autumn Brilliance’ brings three-season appeal with striking orange-to-red fall foliage. The edible berries are 3/8″ in diameter and the overall shrub or small tree form of this plant adds to landscape appeal. Their larger growth habit, compared to other petite Amelanchier species, may provide enough fruit for both wildlife and human needs. The purple fruits, similar in flavor to Apples and Blueberries, usually appear in June, hence the common name “Juneberry.” Like other Amelanchier species, their flowers and fruits attract many insects and birds. Amelanchier plants have a long history of use as food and medicine by Indigenous Peoples of North America.
Edible Qualities: Fruits can be used in wines, jams, jellies and baked goods such as pies. The fruits, which turn from green to pink to purple, are also delicious eaten out of hand. They may be eaten while still pink without exhibiting any tartness. Net the plants after flowering to maximize fruit harvest.
Cultivation Details: Self-fertile, however, they set the most fruit when two or more with different genetics are planted within 50 feet of one other. Amelanchier species are known to hybridize. Consider pairing with our other Amelanchier selections. Grows to 20-25′ at maturity. White blossoms in April and May. Fruits set in June and July. ‘Autumn Brilliance’ has been selected for resistance to fungal diseases that may affect other Amelanchier species. Plant as a specimen plant, or in a hedge row – either is sure to make a statement. Plant with other “edimental” or fragrant shrubs for a staggered bloom time and fruit set. Good companions include Carolina All-Spice (Calycanthus floridus), Kousa Dogwood (Cornus kousa), and Highbush Cranberry (Viburnum trilobum).
Growing Requirements: Plant in full sun to partial shade. Prefers slightly acidic soil. Grows well in clay, loam, and sandy loam. Succeeds in moist, and average soil as well as dry soil. They prefer medium soil moisture levels.
Fun Facts: The common name “Serviceberry” was given to these plants by settlers in the Northeastern US and Canadian Maritimes. Some say the name was given because once the berries emerged, the people knew it was safe to venture out to Church Services for the rest of the year without planning for the threat of snow or ice.










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